Telemedicine Is Here to Stay: How COVID-19 Is Changing the Face of Healthcare

Interview: Dwight Holcomb.

Dwight Holcomb is a marketing guru who can explore the latest digital video marketing strategies that can excite your audience and help them to reach and surpass their business goals. Holcomb is a Fractional CMO to telemedicine companies.

Talking Points from Dwight Holcomb 
on Telemedicine in the New Era of Healthcare:

  • There is a major shift in how people receive medical care. This will change how we go to the doctor
  • Tremendous impact to the current cost of healthcare. This can reduce future cost.

  • Perhaps the best possible solution to our current healthcare crisis
    (Many can avoid hospitals)
  • Eliminate work loss for employers
    (no time off work is needed with telemedicine)
  • Better privacy for patients
    (they can avoid crowded clinics and doctor’s offices)

Sample Interview Questions

  1. How has telemedicine changed the way people get care during COVID-19?
  2. Why would someone want to use telemedicine vs. seeing a doctor in-person? (JAMA study).
  3. What if someone has a physical condition that needs a doctor to be able to see the patient?
  4.  What other benefits can people get from telemedicine (travel insurance supplement)?
  5. Is our medical information safe (Is what is being used HIPPA compliant
  6. What is the future of telemedicine after the pandemic passes?
  7. Cost: How can it be so low?
  8. Privacy: What about patient privacy?
  9. Insurance does not usually cover the visitations (and will it after Covid-19?
  10. What about emergencies?

Available for Interviews:
Dwight Holcomb.

Dwight W. Holcomb is the author of the #1 Amazon Bestseller The Lean CMO: How Small Marketing Budget Can Produce Big Results, is a Member of the Forbes Business Council and the host of the business television show, “SaaS CEO Success TV.” The show airs on the C-Suite TV Network which has global distribution in over 59 million households and more than 90 million views per month.

Jo Allison
Managing Editor
Director of Public Relations
Success In Media, Inc.


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