Pre-Roll Video Ads: Is It the Next Advertising Frontier?

Interview: Dwight Holcomb.

Dwight Holcomb is a marketing guru who can explore the latest digital video marketing strategies that can excite your audience and help them to reach and surpass their business goals.

Talking Points from Dwight Holcomb 
on Digital Video Marketing:

 

  • If a picture is worth a 1000 words, how much is 30 frames per second that follows you around wherever you go?

Continue reading “Pre-Roll Video Ads: Is It the Next Advertising Frontier?”

Government Lawsuit Against Google: Timing Is Suspicious

Available for Interviews: Stacy Schneider

Stacy Schneider is a technology and trial attorney, a nationally recognized television personality, columnist, and author of He Had It Coming: How to Outsmart Your Husband and Win Your Divorce. Schneider is a highly sought-after media legal analyst.

 

What Stacy Schneider Can Say in an Interview on Google Lawsuit:

Why is the government going after Big Data two weeks before an election?

1. There is no question that Google controls the technology marketplace for search engines and search engine advertising. But in practice, it’s questionable whether Google’s leadership is working to prevent other search companies from operating. The Justice Department lawsuit seems politically motivated.

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Contactless Holiday Shopping Is Convenient and Can Save Lives

Available for Interviews: Jason Wolfe

Jason Wolfe is the CEO/Founder of GiftCards.com. Wolfe now runs GiftYa.com, an exciting, new way to send gifts to the people we care about. GiftYa is like Venmo of Gifting. Sending Gift Cards, are old, impersonal, and out-dated. Sending GiftYa by text is new, exciting, can be personalized, can never be lost, and wont lose value.

“To help fight disease transmission, retailers are also encouraging consumers to use low-touch or no-touch forms of payment whenever possible.” –Jason Wolfe

From the creators of GiftYa, learn how to use these 4 easy ways to shop safely while making payments electronically during the pandemic.

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Fall Productivity Strategies During the Endless Summer of COVID

Available for Interviews: Dr. Travis Parry

Travis Parry, MA, PhD, is a speaker, coach, and educator and has a passion for helping others in achieve a healthy work/life balance. Parry is also the author of the #1 bestseller, Achieving Balance: Make Time to Reach Your Business and Personal Goals in an Overworked World. 

 

What Dr. Parry Can Say in an Interview on Ideal Calendar During COVID :

COVID has turned work/life balance on its head. Financial advisors have struggled with work/life balance before these challenging times—but now with working from home, hybrid work schedules, and working parents at home with kids learning online, it has been wildly exacerbated!

Creating an Ideal Calendar is essential for productivity, but readjusting that with the seasons is crucial for your success.
  • Ideal Calendars can help you connect your priorities with your time management plan but they can become obsolete if you don’t update them to match your current circumstances.

Continue reading “Fall Productivity Strategies During the Endless Summer of COVID”

Secrets & Tools to Grow Your Business in 2021 and Beyond

Interview: Dwight Holcomb.

Dwight Holcomb is a marketing guru who can come on an explain with this marketing tactic is smart, saavy and why businesses should be capitalizing on this technology.

In today’s HIGH-TECH world, businesses can’t grow at a rate of the competition without the use of some type of modern technology. 

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Gift Cards 2.0: The Next Act in Gift-Giving

Available for Interviews: Jason Wolfe

Jason Wolfe is the CEO/Founder of GiftCards.com. Wolfe now runs GiftYa.com, an exciting, new way to send gifts to the people we care about. GiftYa is like Venmo of Gifting. Sending Gift Cards, are old, impersonal, and out-dated. Sending GiftYa by text is new, exciting, can be personalized, can never be lost, and wont lose value.

“With COVID-19 as people have been minimizing their public shopping, there has been unprecedented growth in e-commerce and digital gifting in 2020.” –Jason Wolfe

Continue reading “Gift Cards 2.0: The Next Act in Gift-Giving”

Fits Like a Glove: A New Game-Changer in Fighting Covid-19

Available for Interviews: Leonard Butterman

Leonard Butterman is the President of BioSafe Gloves, LLC. Right now we have face masks and rubber gloves for safety but there’s a big problem. Neither kills viruses. In fact, the gloves people use now just move viruses and bacteria around. There is a new tool on the market, BioSafe Gloves. These gloves kill viruses.

Niche Marketing for Health Professionals

Interview:  Jason Deitch.

Jason Deitch, is a Doctor of Chiropractic, author, and speaker. He speaks on health & wellness trends and role of chiropractic care in family wellness. He is also the best-selling author of Discover Wellness: How Staying Healthy Can Make You Rich.

 

Talking Points From Dr. Jason Deitch on
an interview on Niche Marketing
:
  • A comprehensive communication strategy using social media, email, in-office video and internal, external and digital workshops can address niche topics that local people are seeking solutions for. Today’s niche areas can include more than traditional non-pharmacological, natural solutions to helping people heal from pain.

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Could You Handle the Current Crisis Without Today’s Technology?

Available for Interviews: Ron Karr

Ron Karr is a Leadership and Influence Expert who presents to organizations worldwide and coaches CEO’s and Leadership Teams. He is the creator of the Velocity Mindset® and author of the CEO Bestselling Lead, Sell, or Get Out of the Way.

 

What Ron Karr Can Say In an Interview:

  • Yes, we’ve gotten used to all the ways technology makes our lives easier and faster. But . . . it is also true that we could and do survive when we need to go back to old communication strategies. It shows us what we are made of as people.
  • Now there is an expectation of responding in real time. Technology is speeding up everything we do. Some of us remember a time when we had to wait on a letter or Fed-Ex. The world didn’t end.
  • It’s not technology that wins the game, it’s your ability to communicate effectively.
  • Technology helps you distribute the communication, and to format the communication in engaging ways.
  • When technology is there, we need to use it.  It has really helped us in these complex modern times. When we lose power in a storm or are forced to not use it, it reminds us that we can be resourceful and that this is one of our greatest strengths.
  • Speed is really important during a crisis—This is why we love technology so much. I won’t deny that. We need it right now for decimating information and for creating vaccines.  We certainly are benefiting and get to reap the benefits.
  • Ron can give examples from crisis management situations where he helped companies deal with issues related to technology / not having it as a tool.
    Interview:
     Ron Karr

    Ron Karr is a Speaker, Strategist, and author of  Lead, Sell, or Get Out of the Way. For 36+ years, Ron Karr has excelled at sales and leadership positions, for which he is recognized as the leading “Sales Success Expert” and has appeared as a guest on national TV including FOX , Bloomberg, C-Suite Newtork and others. Once President of the National Speakers Association, he is an in-demand Global Keynote Speaker. He is the  owner of Karr Associates, Inc. in Westwood, NJ.

    Contact:
    Jo Allison
    Managing Editor
    Director of Public Relations
    MEDIA AMBASSADORS
    Success In Media, Inc.
    Jo@SuccessInMedia.com

Data Privacy and Data Security: Why You Need Both

Available for Interviews: Phil Crowley.

Philip P. Crowley, is a dedicated attorney who has been handling legal matters for pharmaceutical, biomedical, medical devices, information technology and other technology companies for over 30 years. He has also spent nearly 25 years on the board of trustees of the Stevens Institute of Technology, with substantial involvement in the oversight of academic innovation and entrepreneurship.

 

What Phil Crowley Can Say in an Interview:

Data privacy deals with the ownership and restrictions on the use of data acquired from others. It also deals with the processes and procedures needed to maintain the privacy of that data. Data security deals with the  details of protecting data from unauthorized disclosure or use. 

Continue reading “Data Privacy and Data Security: Why You Need Both”